My love for design started with the little things. An eye-catching label at the grocery store, a memorable menu at a local restaurant, even the vintage wallpaper at a family member's house. These seemingly ordinary day-to-day moments ignited my creative side. It wasn't long before I realized I could actually build a career around creating beautiful things that made people stop and pay attention in that exact same way.
Before dedicating myself to Sem Design Co full-time, I held a number of creative roles at a global footwear brand. During that time, I took on side projects with local small businesses and, for the first time, saw the real impact my work was making in people’s lives. Those projects and experiences shaped the trajectory of my design career. Today, I channel that passion into helping brands tell their stories through thoughtful and intentional design, making a meaningful difference along the way.
Between brainstorming sessions, dreaming, and designing, I am probably wandering around the South End of Boston with my dachshund, Auggie, or on a food fueled adventure with my husband, Tyler.
There’s nothing more fulfilling than partnering with passionate business owners and supporting them in their journey toward meaningful and sustained growth.
Transformational
Consider us your sounding board for every idea and instinct you may have. Together, we’ll forge a close-knit partnership with your best interest at heart.
Open-Minded
Every SDCo decision is meticulously made and backed with purpose, designed to foster connections with you and your audience.
Intentional
We always champion our clients, becoming their greatest cheerleaders, urging them to take bold steps and fully embrace their power.
Empowering
Let’s Collab
We're with you every step of the way, from start to finish, allowing us to add a personal touch and give your project the attention it deserves. When needed, we’ll bring in other key creative partners to utilize their skills, too. This collaborative approach allows us to tap into a wide range of talents and perspectives, elevating the final outcome and ensuring that no detail is overlooked. Overall, we really enjoy the intentionality of our work together. It’s a labor of love.